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LABEL OF LUXURY by SEEMA MEHTA -PUJO FASHION

Durga Puja is one of the most pompous celebrations in our country around this time of the year. Not only Bengalis, but the entire nation rejoices in the glory of this festival that honors Durga Maa, the mother of this universe. Durga Puja is a time when you get to smell the essence of Kaash Phool, to see all your Bengali friends high on spirit, to notice a spurt of Pujo pandals all over the city, to shop for some gorgeous ethnic wear and witness a turn of seasons as well. Its almost as if the elements align to appease and welcome Ma Durga in her most glorified Avatar.
The most vibrant festival of Bengali, Durga Puja just around the corner. If you ever have seen Durga Puja you will see how the city gears up to a whole new level of excitement and sparkling lights. From the decorated Pandals to the sound of "dhak" every street and corner change their look every year. We all love to dress in new attire that matches the joyful mood and excitement of Durga Puja. Indian traditional Sarees Have Always flaunted the flavor of Durga. It is the perfect time for bong beauties to dress up in a perfect traditional attire and worship Devi Durga. Pandal hopping is also a fun part of this special occasion. If you are a zealous shopper, you must be searching for the best saree to look your best during the celebrations!
We know the pressure (and the confusion) of going traditional during this festival: You want to indulge in nine yards of allure but stand out from the crowd. You want to drape your mom's rich handloom sari and get that old-fashioned swag going; but you want to look a little sexy too and wear something that screams street cool. You aren't quite sure if you want to wear a simple sari with heavy antique-looking jewellery or a heavy sari with light  gold jewellery.

 Other wise Silk saree of Bengal is always famous because of its ethnic look and intricate designs.. Some of the popular varieties include Topeto silk, Arni Silk, Garad Silk, Katan Silk, Kanchipuram Silk sarees etc
Give your traditional saree a new twist with dramatic drapes. Take your pick from quirky and modern saree drapes like neck wrap drape, dhoti style saree drape, knot saree drape and wavy saree drape. You can also ditch the quintessential blouse you usually wear with your saree and opt for something totally out of the box like wearing a crop top or shirt. Another way to add a contemporary twist to your look is to swap your underskirts for pants or leggings. This indo-western look will definitely amp up your style quotient. Dress up this festive season in these unique and modern styles and make heads turn wherever you go.
 The grand festivities of Navratri and Durga Puja give the perfect occasion to surrender to your traditional sartorial instincts and flaunt glittering embellished ethnics in multiple vibrant shades.  Experiment with your looks and express your personal statement with a variety of ethnic wear options. Elevate your glam quotient even further with fashionable festive hairstyles and adorn them with chic hair accessories and floral gajras.

Nothing replaces a classic. If you aren't wary of carrying this rich style, then a classic silk saree is definitely the epitome of the Pujo look. A Bengali style red and white saree can be spotted from a distance as the perfect representation of their culture and rich Bhagalpuri sarees are definitely the most popular choice for Durga Puja fashion.
The richness and the tautness of this cotton blend  makes the saree look a hit combo this Pujo season. Take your pick from a vast array of geometric prints, elaborate borders, big floral prints and multiple prints from our festive collection. Reds and maroons apart, this year all dark shades are going to be a popular choice.
 
A Kaan Pasha is a jewel to adorn your  ears. It's the Bengali word for earcuff and is a huge fashion trend anyway. The Ear cuff looks goes well with your saree look and will definitely set you apart from the crowd. Besides, you can opt for oxidized or copper colored jewelry to compliment your traditional look.

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